Wednesday, 22 April 2009

ETNO-CHIC [Max&Co.]

{Ethical}: it is so nice to see that designer brands are adopting or at least taking on project of ethical nature. The Italian fashion group Max&Co., the young brand of the MaxMara group, in association with the ITC (International Trade Center) has developed a project for the women of Nairobi, Kenya. The project has involved more than 500 women, the Crochet Sister, that together have realised the new accessories collection line: Max & Co. & Africa & You. The accessories are rigorously hand-made using natural materials such as wood and cotton. On sale from April throughout 200 worldwide Max&Co. store.




Images from here

1 comment:

Madison Avenue Baby said...

I'm not sure how I found you but I have enjoyed reading your blog. Great finds!
Dawn